It's early in 2018 and we've already noticed something this year in the cybersecurity solutions space: some of the biggest tech giants in the world are dabbling with ways to increase their footprint in cybersecurity and make money from it.
One example is Google's parent company, Alphabet, recently launching a cybersecurity company that promises to be a "moonshot" for securing business.
Now comes word that Apple and Cisco are partnering up with insurer Allianz and risk analysis company Aon to offer discounts on cyber insurance to business customers.
However, there is a catch.
The companies say (in a very enthusiastic press release) that this will help business manage the technology risk and financial risk that can result from a cyber attack.
However, you have to bundle the right things to save: You must be using Cisco's Ransomware Defense platform in conjunction with specific Apple hardware. Then the door opens to an assessment and possible insurance:
“Proactive analysis coupled with the latest technology creates an ideal defense against today’s ever-changing ransomware and malware attacks,” said Bill Scaldaferri, President and CEO, Allianz Global Corporate and Security North America.
“This strategic alliance with Aon, Apple, and Cisco allows us to provide a unique solution to companies using this integrated platform to manage risk and ultimately strengthen their battle against high-profile threats.”
Is this approach the future of the all-in-one solution to security? InfoSec leaders will be the ones to decide.
All we know right now is that tech giants are continuing to forge partnerships that tie their brand, wherever possible, to cybersecurity.