The novel coronavirus is not only reshaping our physical world, but it is also shifting the cyber threat landscape. Amidst a workforce that has rapidly moved online, we are seeing growing concern about insider threat, as well as surges in ransomware, phishing, and other cyberattacks. While organizations are increasingly preparing for the financial, legal, and technical implications of a breach, many continue to overlook developing a communications strategy, which is critical in the early stages of an incident. Organizations are being held to ever-increasing standards for a response and leadership after a breach.

This discussion will bring together perspectives from global communications agency FleishmanHillard HighRoad, as well as one of Canada's top business law firms, Blake, Cassels & Graydon LLP. We will explore:

•  Developing a cyber communications plan as part of your incident response plan
•  Recent case study: What to do when a cyber crisis hits
•  How legal and communications work together to protect reputation

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Imran Ahmad
Partner & Attorney, Blake, Cassels & Graydon LLP

Imran has a business law practice with a specialization in technology, cybersecurity, and privacy law. As part of his cybersecurity practice, Imran works closely with clients to develop and implement practical strategies related to cyber threats and data breaches. He advises on legal risk assessments, compliance, due diligence and risk allocation advice, security, and data breach incident preparedness and response. In addition, Imran acts as “breach counsel” in the event of a cybersecurity incident, such as a data or privacy breach. He also provides representation in the event of an investigation, an enforcement action, or a litigation.

Imran has an active technology practice. He advises on licensing, outsourcing and service-provider arrangements, as well as on other commercial matters with respect to carrying on business over the internet, the cloud and the digital environment.
In his privacy law practice, he advises clients on compliance with all Canadian federal and provincial privacy and data management laws. He has a particular focus on cross-border data transfer issues and enterprise-wide governance programs related to privacy and information governance.

Imran is the author of Canada’s first legal incident preparation and response handbook titled "Cybersecurity in Canada: A Guide to Best Practices, Planning, and Management" (LexisNexis, August 2017). He is fluent in English, French, and Hindi.

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Anne Marie Quinn
SVP & Partner, FleishmanHillard HighRoad

As a seasoned public affairs practitioner, Anne Marie brings extensive experience in issues management, communications, government relations and strategic advice. She joined FleishmanHillard 12 years ago and is responsible for the public affairs practice in Toronto, providing government relations and communications counsel to clients on a wide range of issues. Anne Marie brings experience in issues management and advocacy efforts for clients operating in sectors ranging from food and beverage to property development and wireless communications. She has worked with clients on issues and crisis management in areas such as labour negotiations, mergers and acquisitions, and plant closures.

Before joining FleishmanHillard, Anne Marie was manager, government relations for the former Canadian Institute of Chartered Accountants (CICA), where she developed strategies on major issues facing the institute at the federal level, prepared extensive submissions on key advocacy issues and managed the CICA's grassroots lobbying program.

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Charles Muggeridge
SVP & Partner, FleishmanHillard HighRoad

Charles Muggeridge helps lead the healthcare team at FleishmanHillard’s Toronto office, and bring years  of public relations account work built on a solid journalism foundation and non-profit experience. As a former journalist, he has a deep understanding of both consumer and trade media. Muggeridge has worked with clients on issues including product recalls, supply problems, adverse events, environmental concerns, and has overseen corporate communications programs.

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Bruce Sussman
Director of Media & Content, Podcast Host, SecureWorld

Emmy-winning journalist Bruce Sussman spent more than 20 years on TV screens in Portland, Oregon. During his "second career" he became fascinated by cybersecurity while working with CISOs at Gartner. He joined SecureWorld in 2017 to help grow its media division. Currently, he hosts the Remote Sessions daily web conference series and SecureWorld podcast published each Tuesday, and oversees news content for Sussman graduated from the University of Missouri School of Journalism back in the dark ages. Message him on LinkedIn if you'd like to connect!